Healthcare Consumers: Reference Based Pricing 101

Buying Health Insurance With healthcare costs continuing to rise, new “insurance programs” are coming to market with the intent of driving better consumer behavior. Some Employers are adopting reference based pricing which puts onus on the employee to do their due diligence before “buying” a service. As price transparency for “shop-able” services are becoming table-stakes for providers, read this overview to understand how you, as an individual, can be a part of the solution. Reference Based Pricing for Consumers